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A Recipe is a sellable drink (or pastry, or anything you ring up at the till). You build it by adding lines — each line is {Item, quantity} — and the app sums the line costs to give you per-cup COGS.

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Two prices

Each recipe surfaces two suggested prices, and they answer different questions:

Quick price

On the Recipes form. Set a target food-cost % (e.g. 25%), the app shoots back a suggested sell price. Fast — but doesn’t account for rent or wages.

Calculator price

On the Calculator page. Full P&L number — covers rent, wages, target margin, and your actual volume.
Use Quick price when you’re sense-checking a single recipe (“does RM 12 for this latte make sense at 25% food cost?”). Use the Calculator when you’re pricing the menu seriously (“at this volume, with this rent and these wages, what does each cup need to charge to leave 10% margin?”). Each recipe also has a Menu price (RM) field — the actual price you charge on your menu today. It’s optional, but filling it in unlocks two things:
  • The Calculator’s Unit economics check card, which compares your real menu prices against your fixed costs and tells you whether the plan breaks even at planned volume.
  • The recipe-derived target line on Pulse’s revenue burn chart. With menu prices set, the target reflects what you actually charge — not just what the Calculator suggests.
If you leave it blank, nothing breaks; the Calculator’s suggested price is used as the fallback for any recipe without a menu price set.
Fill in menu prices for your top sellers first. The Unit economics check averages across whatever recipes have one set — so even a handful of mapped prices is enough for a useful read.

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Example: Hot Coffee Latte

Using the items defined on the Items page, the Hot Coffee Latte recipe has three lines:

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Quick price for this recipe

If you set a target food-cost of 25% on the Recipes form, the Quick price comes back as: RM 3.10 ÷ 0.25 = RM 12.40 That’s the minimum sell price to keep food cost at or below 25% of revenue. Round to a clean menu number (RM 12.50, RM 13) for the till. For the full P&L picture — what to charge once rent, wages, and target net margin are factored in — feed this same recipe through the Calculator. The Calculator surfaces a different price because it’s solving a different equation (margin on revenue, not food cost as a % of revenue).

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Minimal and Full views

The Recipes index has a Minimal / Full toggle at the top right, next to the search box.
  • Minimal (the default) shows just the recipe names — a clean list for finding and editing.
  • Full adds six columns: COGS, Target food cost, Quick price, Sold this month, Revenue, Gross margin. Every column header sorts, so you can rank by margin or by what’s selling.
Everything the numbers below describe lives in Full view. If you’ve just mapped your Loyverse items and the index looks unchanged, you’re in Minimal — flip the toggle. Your choice is remembered in that browser.
The search box filters by recipe name and works in both views.

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Per-recipe sales (after Loyverse linkage)

If you map Loyverse variants to recipes (see Loyverse Items), three of the Full-view columns come alive: Sold this month, Revenue, Gross margin. Without mapping, the Recipes index still works for setup and pricing — you just don’t see per-recipe sales numbers. Mapping is incremental: cover your top sellers first, leave rare items unmapped. They’ll still count in your overall Pulse revenue.

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What’s next

With your top recipes built and per-cup COGS computed, head to the Calculator to factor in your fixed costs (rent, wages, utilities) and target margin. That’s where the full P&L picture lands — and where your monthly revenue target gets set.